THE FAITH CHAPEL STORY

Faith Chapel is a non-denominational family that is one church in two locations.
Our central campus is in Birmingham, AL—an affordable, family-friendly city that
is one of the largest in the state and still expanding. Our second campus location
was launched in the fall of 2019 in Columbus, GA—a military town that is the 3rd
largest city in GA. At Faith Chapel, the mission and vision is “to grow people up
through God’s Word to Reflect Jesus.”

Faith Chapel launched in April 1981 in the 4-room home of its Founding Pastor,
Mike Moore. Over several decades, through God’s faithfulness, Pastor Mike
developed what began as a small home-based Bible study into a growing
congregation of thousands committed to transforming lives and families through
its weekly worship services, local outreach, and national television broadcast. In
December 2002, Faith Chapel completed construction on its $16 million, 3,000
seat “WordDome” worship facility, which through God’s help, the church paid for
entirely debt-free. In 2010, the church completed construction on another of its
major building projects—a $27 million family activity center known as “The
Bridge.” Consisting of six interconnected Domes, The Bridge houses many
amenities including a 12-lane bowling alley; a Christian teen dance club; a smoke
free and alcohol-free Christian adult event facility; an indoor playground for
children; a fitness center complete with strength training equipment, an indoor
track, and basketball courts, and a lobby area with a centrally located climbing
wall. The vision of The Bridge is to provide a safe place where people of all ages
can form life-giving relationships. The facility serves as a strategic tool used by
Faith Chapel to “bridge” the gap that exists between those far from God in the
community and the local church.

In June 2022, Pastor Mike announced a new season of ministry as he transitioned
out of his role as the Senior Pastor at the end of 2022. On January 1, 2023, his
son, Michael K. Moore assumed the Lead Pastor role. The leadership and
members of Faith Chapel have embraced this new beginning and are excited to
walk by faith into a fresh vision, knowing that our best days are still ahead!

CORE VALUES

GOD’S WORD: We commit to let God’s Word guide our everyday lives

PEOPLE: We aim to love people the way God loves people

TEAMWORK: We work together to achieve more than we could alone

EXECUTION: We get things done with integrity and excellence

JOB SUMMARY

The Social Media Manager is a dynamic digital story teller and strategist who helps
bring the mission and moments of Faith Chapel to life across al social platforms.
This role blends creativity, technical skills, and digital insight to craft platform
specific strategies, create engaging content, and ensure Faith Chapel’s social
presence is strong, responsive, and on-brand. As a vital member of the
Communications team within the Creative & Communications Department
(Experience Division), the Social Media Manager oversees daily social execution,
collaborates closely with the Communications Manager and Creative Manager, and
produces native content that resonates with diverse audiences. This role requires
someone who can work fast, create well, and respond in real-time with agility and
excellence. The Social Media Manager must possess hands-on content creation
skills — including short-form video, graphics, photography, and copywriting — to
reduce creative bottlenecks and move at the speed of culture. They must be equally
comfortable with data and design, balancing execution with digital insight. This role
is ideal for someone passionate about the local church, obsessed with content, and
deeply skilled in both strategy and storytelling.

KEY RESPONSIBILITIES

Platform Management & Strategy:

• Own day-to-day management of all Faith Chapel social media accounts (Instagram, Facebook, YouTube, TikTok, Threads, etc.).
• Build and execute channel-specific strategies that reflect current best practices and platform behaviors.
• Plan, schedule, and publish daily content in alignment with the master calendar and church priorities.
• Monitor platform trends and apply innovative approaches that increase reach, retention, and engagement.

Content Creation & Publishing:

• Independently create original content including short-form video, Reels/TikToks, motion graphics, memes, stories, photography, and carousels.
• Capture content in real-time during services, events, and special moments throughout the week.
• Write compelling captions, calls-to-action, and post copy that reflects the voice and tone of the brand.
• Organize and maintain a searchable content archive for ongoing use and repurposing.

Campaign Integration & Cross-Team Collaboration:

• Collaborate with the Communications Manager to align messaging across platforms, email, website, and print.
• Work alongside the Creative Manager to request and develop higher-tier design or video assets when needed.
• Support major church campaigns, sermon series, and events with social-specific rollout plans.
• Partner with Guest Experience, Family Ministry, Outreach, and Worship teams to highlight ministry wins and upcoming opportunities.

Community Engagement & Audience Interaction:

• Engage with online community through comments, DMs, replies, and post interactions in a voice that reflects our values and brand.
• Ensure timely, pastoral, and brand-aligned responses across all channels.
• Monitor sentiment and cultivate a healthy digital environment that reflects Faith Chapel culture.
• Report any pastoral care or escalated conversations to the appropriate ministry leaders.

Analytics & Optimization:

• Track weekly and monthly performance metrics (engagement, reach, views, shares, saves, CTR).
• Use data to optimize content strategy and identify growth opportunities.
• Create monthly social reports and insights for leadership and campaign review.
• Experiment with A/B testing, hashtags, timing, and formats to improve performance.

Special Projects & Growth Initiatives:

• Launch and maintain new platforms or content types as needed (e.g., podcast clips, YouTube Shorts, LinkedIn).
• Support paid media efforts and work with vendors on ad creative for reach, views, or registrations.
• Lead special social initiatives tied to campaigns, engagement challenges, or digital community building.
• Continuously sharpen social awareness, AI tools, and content creation skills.

KEY QUALIFICATIONS

Spiritual & Cultural Fit:

• Passionate follower of Jesus Christ with a personal relationship with God.
• Honors authority, protects team culture, and thrives in high accountability environments.
• Demonstrates maturity, humility, and emotional intelligence.

Professional & Technical Skills:

• Proficiency in social media platforms, trends, and publishing tools (e.g., Later, Meta Business Suite, etc.).
• Skilled in short-form video editing, Canva, Adobe Express, or similar content tools.
• Strong grasp of social media best practices, engagement strategy, and audience targeting.
• Experience using insights to guide optimization and growth.
• Excellent copywriting and captioning ability in a voice that resonates with diverse audiences.

Leadership & Execution Ability:

• Organized and self-motivated with strong follow-through and time management.
• Able to manage multiple platforms, projects, and requests at once with clarity.
• Strong eye for detail, visual composition, and digital storytelling.
• Comfortable working in a fast-paced, feedback-rich environment.
• Naturally curious, innovative, and always looking to improve.

Education & Experience:

• Bachelor’s degree in communications, digital media, marketing, or a related field preferred but not required.
• 2–4 years of experience managing social media in a church, agency, or brand setting.
• Proven ability to create high-quality, engaging social content across multiple platforms.

BIRMINGHAM, AL

Birmingham, Alabama is a great Southern metropolitan city that is on the rise. Young
professionals are attracted to move here because of an abundance of career
opportunities and a low cost of living (we were recently ranked as one of the nation’s
ten most affordable cities).

The South is synonymous with its food, and Birmingham’s robust restaurant scene
has plenty of acclaimed restaurants to please any foodie.

A growing tech/entrepreneurship scene is emerging within the city, anchored by
Innovation Depot. Locally founded companies like Shipt have experienced rapid
success here in recent years.

From local concerts to historic museums to local sports (Birmingham Barons minor
league baseball, UAB athletics – The Birmingham Legion’s professional soccer club)
to outdoor food markets, the Magic City is one of the U.S.’ most creative, affordable,
and lively places to live.