WHO WE ARE

Marketing Specialist

Faith Chapel

Birmingham, Alabama

Overview

The marketing specialist role is responsible for creating and executing marketing strategies for Mike Moore Ministries (MMM) under the direction of the Communications Director. The role helps translate data and research into actionable marketing campaigns that help increase brand awareness and attract new customers.

THE FAITH CHAPEL STORY

Faith Chapel is a non-denominational family that is one church in two
locations. Our central campus is in Birmingham, AL—an affordable, family friendly

city that is one of the largest in the state and still expanding. Our
second campus location was launched in the fall of 2019 in Columbus, GA
—a military town that is the 3rd largest city in GA. At Faith Chapel, the
mission and vision is “to grow people up through God’s Word to Reflect
Jesus.”
Faith Chapel launched in April 1981 in the 4-room home of its Founding
Pastor, Mike Moore. Over several decades, through God’s faithfulness,
Pastor Mike developed what began as a small home-based Bible study
into a growing congregation of thousands committed to transforming lives
and families through its weekly worship services, local outreach, and
national television broadcast. In December 2002, Faith Chapel completed
construction on its $16 million, 3,000-seat “WordDome” worship facility,
which through God’s help, the church paid for entirely debt free. In 2010,
the church completed construction on another of its major building
projects—a $27 million family activity center known as “The Bridge.”
Consisting of six interconnected Domes, The Bridge houses many
amenities including a 12-lane bowling alley; a Christian teen dance club; a
smoke-free and alcohol-free Christian adult event facility; an indoor
playground for children; a fitness center complete with strength training
equipment, an indoor track, and basketball courts, and a lobby area with
a centrally located climbing wall. The vision of The Bridge is to provide a
safe place where people of all ages can form life-giving relationships. The
facility serves as a strategic tool used by Faith Chapel to “bridge” the
gap that exists between those far from God in the community and the
local church.
In June 2022, Pastor Mike announced a new season of ministry as he
transitions out of his role as the Senior Pastor of Faith Chapel at the end
of 2022. On January 1, 2023, Michael K. Moore will assume the
Lead Pastor role. The leadership and members of Faith Chapel have
embraced this new beginning and are excited to walk by faith into a fresh
vision, knowing that our best days as a church are still ahead!

FAITH CHAPEL CORE VALUES

  • GOD’S WORD: We commit to let God’s Word guide our everyday lives
  • PEOPLE: We aim to love people the way God loves people
  • TEAMWORK: We work together to achieve more than we could alone
  • EXECUTION: We get things done with integrity and excellence

JOB SUMMARY

The marketing specialist role is responsible for creating and executing marketing strategies for Mike Moore Ministries (MMM) under the direction of the Communications Director. The role helps translate data and research into actionable marketing campaigns that help increase brand awareness and attract new customers.

ESSENTIAL DUTIES & RESPONSIBILITIES

MARKETING

  • Brainstorm and implement creative marketing campaigns to promote Mike Moore Ministry’s organizational and personal brands, the Answers That Work television broadcast, speaking engagements, and other projects as needed
  • Develop advertising strategies to increase product sales, attract new customers, and invite existing ones to make multiple purchases

CONTENT CREATION

  • Oversee the creation and distribution of digital and print content used to promote MMM
  • Establish and maintain relationships with new and existing contractors to assure the ongoing availability of specialized experts (ex: photographers, graphic designers, writers, and other creatives)

BRAND MANAGEMENT

  • Assist in the ongoing maintenance of the MMM brand
  • Ensure all content used to promote and represent MMM is reviewed and reflects MMM’s values and brand identity
  • Expand the organization’s social media presence to help drive customer loyalty and band recognition

 

CANDIDATE COMPETENCIES

  • Creative
  • Adaptable
  • Innovative thinker
  • Collaborative
  • Honest
  • Humble
  • Committed

BIRMINGHAM, ALABAMA

Birmingham, Alabama is a great Southern metropolitan city that is on
the rise. Young professionals are attracted to move here because of an
abundance of career opportunities and a low cost of living (we were
recently ranked as one of the nation’s ten most affordable cities).
The South is synonymous with its food, and Birmingham’s robust
restaurant scene has plenty of acclaimed restaurants to please any
foodie.
A growing tech/entrepreneurship scene is emerging within the city,
anchored by Innovation Depot. Locally founded companies like Shipt
have experienced rapid success here in recent years.
From local concerts to historic museums to local sports (Birmingham
Barons minor league baseball + UAB athletics + The Birmingham Legion
professional soccer club) to outdoor food markets, the Magic City is one
of the U.S.’ most creative, affordable, and lively places to live.